Demystifying the Migration to Salesforce Pardot

A Nonprofit's secret weapon for marketing automation

Authored in partnership with, Plative, a Premium Partner, demystifies the three common misconceptions from nonprofit teams that prevent them from adopting robust marketing automation tools. We take a deep dive into how attainable and simple it is for large and small nonprofits alike to adopt Salesforce marketing technology to augment their reach to constituents and maximize their impact.

Topics Include:

  • Three common misconceptions about migrating to Pardot
  • Benefits for nonprofits that make the move to Pardot
  • How The Positivity Project transformed its marketing efforts

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